( Service 02 )
Digital Product
Web and product experiences with motion built in — so the interface and the movement are one file, not two vendors.
( Cadence )
8–14 weeks
( File )
Experience + motion
( Studio )
Toronto
( Team )
Product + motion
( Scope )
Screens, flows, motion
( Handoff )
A buildable file
( What we hold )
A product that hands motion to another studio will not feel like one house. We design the experience so the screens and the movement ship together.
02
(Digital Product)
What the experience file holds.
Not a UI kit and a separate motion reel. Screens, flows, and the movement that belongs to them.
- Product flows for the jobs the experience has to do
- Screens for web and the product surface
- Motion on the interactions that need it
- Tokens shared by the still and the moving file
- Prototype of the path, not only the hero
- Handoff a front-end can build without a second read
03
(Cadence)
01 · Name
The job of the experience, the user, and the surfaces. A short brief is enough to start.
02 · Path
Flows and the screens on that path, including the states a launch film skips.
03 · Motion
Movement on the interactions that explain or confirm. The rest stays still.
04 · Handoff
One file for design and motion, with notes a build can follow.
04
(How it holds)
( 01 )
One file
Screens and motion are not two deliveries. If they disagree, the experience is not done.
( 02 )
Motion on the job
Movement explains, directs, or confirms. It does not decorate a static screen.
( 03 )
Web and product agree
The site and the product do not get separate visual languages.
05
(Questions)
Flows, screens, interaction motion, shared tokens, and a prototype of the path.
Product design is the kit and the rules. Digital product is the experience — screens and motion — for a specific product surface.
Yes. The file is written so a build can take it without redrawing the system.
Send the product surface you want people to use.
A URL, a prototype, a backlog. We will tell you if an experience file is the next step — or if the product kit still has to come first.
Start a brief


